October 26, 2003
Nutch - an open source Google rival?
Nutch aims to provide a transparent alternative to commercial web search engines on an open source basis. Its idea is that only open source search results can be fully trusted to be without bias.
October 19, 2003
Does advertising in PPC search engines really work?
Maybe you’ve considered using pay per click (PPC) search engines to promote your website on the Internet. PPC search engines are search engines that allow you to bid for a special position on their result pages. You pay a certain amount for every click your listing receives. But will this really work for your website?
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(Who works with whom in the search engines market?) (Who works with whom in the UK search engines market?) (How do search engines see your website?) (19 common mistakes that prevent your Web site from getting top rankings on search engines) (What is better: PPC or SEO?)October 12, 2003
How to make your website more effective
A high search engine ranking is not enough. Many webmasters have the problem that their visitors don’t buy something on their site even if the way the visitors reached the site indicates that they’re interested in the products. This article explains how to turn visitors into customers.
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(Don’t invest too early in the wow factor) (Why website visitors don’t convert into sales - part 3) (Why website visitors don’t convert into sales - part 4) (Why Jim didn’t make profit with his Internet business) (4 tips to increase your sales by creating a trustworthy website)October 5, 2003
The importance of robots.txt
lthough the robots.txt file is a very important file if you want to have a good ranking on search engines, many Web sites don’t offer this file.
If your Web site doesn’t have a robots.txt file yet, read on to learn how to create one. If you already have a robots.txt file, read our tips to make sure that it doesn’t contain errors.
